SPARC Business Growth Framework is a simple step-by-step model that aligns and focuses you on what’s important to more rapidly grow a more profitable business that is self-sustaining stage. It assures you apply discipline and accountability to your business which increases your chances of success! If you think one or both is missing in your business, DE, Inc.’s business solutions will help SPARC the growth of your business while helping you develop a self-sustaining business.
SPARC stands for Strategic Planning Action Recovery Cycle and it is our overall process for driving business growth. Our business growth framework is based on more than 2 decades of helping owners grow self-sustaining small businesses. It was designed by DE, Inc. to assist small business owners in mastering strategic thinking and tactical execution.
This business growth framework consists of six steps. Three steps help you focus and prioritize strategically. Three intended to help you focus and prioritize resources tactically to execute to achieve your desired outcome.
Introducing the SPARC Business Growth Framework
Take a closer look at the SPARC Business Growth Framework and why each step is important to growing a self-sustainable business by watching the following video or reading the brief overviews of each step below.
Business Growth Framework Steps
Define Your Passion
You didn’t start your business just to make money. You started it as a vehicle to realize your dream; what you really wanted out of life! Your dream was the passion driving you to attempt and conquer the seemingly impossible. When you lose sight of the dream you lose your passion and business and life can become frustrating!
Your dream is a major piece of strategic planning. So this step of the business solution helps you form a vision for your life and business.
To map how to get there you need to know where you’re starting from and what resources you have to help you get there. These are the next two steps in the process helping you figure out from where to begin.
Determine Growth Stage
Small business growth is actually simpler than most people think. Growth is a well-defined process. If you know what to do and when to do it wouldn’t growing your business be easier?
This step of the business solution is about understanding the current stage of the growth cycle of your business. There are specific requirement you must achieve to move to the next stage. Complete the requirements and your business grows! It’s that simple. But, if you don’t know where you are or the requirements to achieve the next stage of growth your frustration can build even further.
Assess Current Resources
Economics is defined as the study of scarce resources. Scarce resources are a given in every business! Now, I am not saying you need to become an economist to have a successful business. You do however need to understand the economics of your business.
This step is meant to assess what you have at your disposal to achieve your vision. That is, what makes your business create cash flow and how much do you have at your disposal right now to maximize cash flow? By answering these questions you now can ask the right questions to build a strategy and plan to reach your vision. Without it you are stabbing in the dark and hoping you hit your target.
Establish Your Business Strategy
Strategy is an essential discipline to achieve success in business. The good thing is you can learn how to think strategically. But, until you do you will struggle, so in this step you begin learning the process.
At this step in you will take everything you’ve collected so far about your life and business to begin fitting the pieces of the puzzle together. Based on where you want to end up (vision) and where you are currently (stage of growth cycle), what is the best business solution to use the resource you have to begin getting there?
Asking the right question is critical!!! Too often I run across business owners that are saying, “I can’t get there from here without more money.” ASK A BETTER QUESTION like, “how do I get there using the resources I have right now?” At some point you might need more money, but what can you do right now that moves your vision forward? Ask better question and your brain will give you better answers!
Create Action Plans
With your strategy outlined, now you need to define the tasks necessary to achieve your objectives. This stage is where you create accountability and performance requirements for your vision.
The business solution defines what is needed and why it’s needed. This step involves those doing the work to achieve your objectives and develops buy-in by setting performance expectations. Assigning people to tasks with timelines for their completion creates accountability. This is best way to begin delegating to others. Delegation is a skill you must master if you ever hope to create a self-sustainable business.
Execute, Monitor & Adjust
This is the last step before you repeat the process. Look at everything that you’ve accomplished to this point. It’s a road map that moves you to your dream! Because it’s documented and organized it becomes easy to communicate and track progress. Basic management happens as natural outgrowth of the process. You don’t have to force it. Forcing it is where resistance to implementing change occurs!
Remember this is only a plan. Don’t get discourage if your business solution doesn’t go as planned. It’s designed for flexibility so you can adjust and change as market and economic shifts outside your control occur. Our business solutions give you the tools you need to rapidly re-evaluate the situation and adjust your course accordingly so that changes are just bumps in the road and not a plunge into the abyss.
Tools to Get You There Faster
We simplified the process by giving you a set of do it yourself tools. Each tool is lever designed to assist you with the current step in the process and to derive what you need for the next one.
How Do You Apply SPARC to Your Business?
SPARC can be applied in a variety of different methods. All methods are available on our Business Growth DIY Platform where you get the structure, discipline, and accountability you need to successfully apply business growth framework to your business.
- Do It Yourself with Community Support
- DIY with Peer Group Support
- DIY 1-on-1 Coaching Support
Each is designed to allow you learn and apply SPARC to your business to grow a self-sustaining business. Click the DIY icon to find out more.